The Big Break = Tiger and GM get divorced

         

Many economists have recently classified the current state of our economy as a recession. Many believe that for the auto industry, the recession started more than a year ago. U.S. automaker General Motors has been rumored for several weeks to be dropping their current Tiger Woods endorsement. Today, truth has became reality as GM pulled the plug on the endorsement with 2009 still remaining on the contract. The deal is said to have ended in mutual consent. On the side of Tiger, he has been quoted as wanting more time for himself, his wife and young daughter.

Just days after GM announced the release of Tiger Woods, Fred Couples appears to be the next big name on the chopping block. Couples has been with Cadillac for 16 years. Cadillac a division of GM is currently evaluating the endorsement deal. Although the couples deal is said to be worth less than half the Woods deal, it’s hard to imagine Couples, 49 years of age has more immunity than woods. Even though his best playing days are behind him, his charismatic swagger and silky smooth swing continues to attract galleries.

Most of this should come as no surprise as General Motors is currently facing bankruptcy and lobbying the government for a $25 billion buyout to save the company and jobs of thousands of hardworking Americans. The endorsements of Woods and Couples eclipse only $10 million and although the elimination of both may not be enough to save the company, it is certainly a step in the right direction.

The staff bag of Tiger Woods